Wednesday 5 January 2011

An Open Letter to Sir Alan Sugar

Dear Sir Alan,

I am currently in the early stages of writing a screenplay based on your life and I am wondering whether the idea is one which is worth pursuing? Your rise to success through the business world is a story which combines all the key elements of a great biopic with an unlikely start, the determination to fight through adversity and setbacks and the ultimate success you have achieved.

‘Sugar! The Story of Alan Sugar’ is the working title I have so far. The cinema world has been saturated with biopic’s in recent years and thus the need to take a new angle and a new approach is key to breathing life into the genre. As such, I have taken inspiration from Todd Hayne’s terrific and critically acclaimed film about Bob Dylan, ‘I’m Not There’. This used a number of different actors to play the lead at different periods of his life.

To this end, Dev Patel of ‘Slumdog Millionaire’ fame could fit the bill of the young Sir Alan whilst Danny Dyer would be an excellent figure to play the role through the teenage years. In middle age, an American actor, perhaps in the mould of Bill Pullman, could result in an interesting twist on the Amstrad years, perhaps moving the action to a small American town and focussing on a fictional company with a similar name, Lamastrad for instance. Finally, and taking on from Cate Blanchett’s surprising and excellent portrayal of Dylan, a surrealist edge could be added to the final stages of ‘Sugar!’ by casting Barbara Windsor as yourself.


I appreciate the idea is different however I believe the project is one which could artfully present the subtleties and nuances of a complex business life. I look forward to hearing from you and shall continue to develop the project on the page for now.

Many thanks,
Joseph Black

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